The Science of Storytelling

Follow a formula for storybook endings.

Storytelling is the most powerful way to persuade and motivate. 

Yet few speakers tell stories that support a business outcome. Unleash the power of stories by learning why they work and how to tell them so that you can establish credibility, understand the value of an idea, or compel audiences to act. 

  • Understand why stories work and when to use them.
  • Develop three stories to build trust, persuade and compel action.
  • Get feedback on how to iterate and improve stories.

Outcomes:

  • Incorporate storytelling into presentations, meetings, and workplace conversations.
  • Greater connection with audiences.
  • Techniques to change minds and get audiences invested in becoming part of the solution.

Format:

  • In-person, virtual or hybrid
  • Designed for small groups

Support beyond workshops:

  • Access microlearning modules to continue developing skills
  • Practice 24/7 with a dedicated rehearsal studio
  • On-demand coaching

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